The SEVE brand tells the story of Seve, dedicated to celebrating the legacy of the world's most creative, exciting, and unique player that the world of golf has ever seen. This game, once described by Seve himself as 'a great and very strang egame', was mastered by Seve, an artisan of golf, who did things with his hands and a club that no other player has dared to do before or since. Seve played the game with his own mind and is forever loved for it.